Since the EU-enlargement the business location Vienna, Lower Austria, Burgenland is located in the center of the new Europe and thus in a market of over 500 millions of inhabitants. Together with their focus on future-technologies and the high class quality of life the VIENNA REGION in the past few years grew to be the most important economic region in Central Europe. How can these arguments for this high potential economic area be depicted most convincingly in the whole world?

The Company KOMMERZ was instructed to create an interactive illustration of the economic region to as best as possible support the public relation for the VIENNA REGION at international fairs and exhibitions. On the especially for this purpose created application, interested visitors to a fair are able to interactively deal with the region and its manifold qualities by means of 3D-realtime-visualization at the MRI (Mixed Reality Interface), developed by KOMMERZ.